ANTOL-AGRO
ANTOL-AGRO
The company is the official representative and distributor of the manufacturer of industrial chemicals (Germany). The company works in the B2B segment and decided to test the possibility of selling through the site to new customer segments.
Services performed
WEBSITE DEVELOPMENT
DEVELOPMENT OF THE FIRM STYLE
DESIGN
TASKS
Development of a one-page website with product descriptions
Individual website design
Solution for placing goods on the site
Description of works
The client turned to the agency to develop a website for the sale of motor oils.
An analysis of the market and competitors’ websites was made, the strengths of the company and products were identified, the emphasis on which was made in the design of the site.
At the same time, the design took into account the design requirements of the manufacturer (our client is his official dealer). As part of the client’s budget for the landing, it was proposed to place a large catalog of goods in a separate file with the ability to download from the site.
A branded Google ADS contextual advertising campaign for engine oil was launched.
RESULTS OF WORK
Successfully moved the business online, distinguishing the company from competitors due to a modern and individual design with a selling structure aimed at the B2C segment of buyers.
We tested a new sales channel for effectiveness and efficiency in the Internet market.
They also identified the most useful methods for promoting this niche and, based on this, ensured a systematic influx of applications to the site.
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